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What Is a Premium Domain? Buying & Selling FAQ
What is a premium domain, how appraisals really work, whether escrow is safe, and what everything costs. Short answers first, links to the long versions where they exist.
What is a premium domain? +
A premium domain is a domain name that carries value before any website exists on it, because it is short, memorable, made of in-demand keywords, or all three. Premium names are typically bought on the aftermarket from an existing owner rather than hand-registered, and they trade anywhere from a few thousand dollars to seven figures.
How accurate is the domain appraisal? +
It is an automated estimate built from TLD strength, length, keyword demand, brandability and comparable sales, and we show you those comps under every result. It is informational only, not financial advice, and no tool can guarantee a sale price. Treat it as your negotiation starting point.
Is escrow safe? Who holds the money? +
Funds move through reputable third-party escrow services; we never hold your money. The domain transfers only after funds clear, and payment releases only after the buyer verifiably controls the domain.
What are the fees? +
Browsing and hand-typed appraisals are free. Sellers pay a flat plan (Investor $49/mo, Pro Broker $249/mo, or a negotiated Enterprise agreement) plus a commission that drops as you grow: 12%, 8%, or as low as 5%. Incumbents charge 15 to 25%.
How long does a domain transfer take? +
Once a price is agreed and escrow is funded, a transfer typically completes in 5 to 10 business days. A 60-day registrar transfer lock after a recent move is the most common cause of delay.
Can I sell a whole portfolio? +
Yes. Import a CSV, get bulk appraisals with comps on every line, and list in one pass. Investor handles 100 listed names, Pro Broker up to 2,500, Enterprise unlimited.
What happens after I make an offer? +
The seller sees your offer with its comps context and can accept, decline or counter, in writing on the platform. Most offers get a response within days; an accepted offer goes straight to escrow.
Will I make money flipping domains? +
Maybe, and nobody honest promises otherwise. Domains are a market: some resell higher, some sell for less than you paid, some never sell. We give you comps and data so your decisions are informed, never profit guarantees.
Longer reads: how the domain appraisal works, domain escrow step by step, how to buy a premium domain, and how to sell domain names. Anything else, ask the desk.
Ready when you are.
Appraise a name, browse the board, or list your first domain today.