DomainsDealer
Oct 7, 2026 7 min read The DomainsDealer Desk

Appraise.net Review of Pricing, Credits and Accuracy on Real Sales

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Type a domain like sunsetcapital.com or a keyword like capital to see its estimated value, the sales that prove it, and matching names for sale.

Short answer: Appraise.net is a credit-based AI appraisal service that costs $19.99 for a single report or $29.99 to $499.99 a month on a plan. Its reports are detailed, but its numbers run high and are not stable. In Domain Name Wire's May 2026 test it valued an unregistered name at $12,000 to $28,000, and a second run on MakeMatter.com came back ten times higher than the first.

That makes it a tool you can use to rank your own names, not one you can show a buyer. Below are its current prices, what each credit buys, the test results against real sales, and what to use when you need a number that will hold up in a negotiation.

How much does Appraise.net cost?

A single appraisal costs $19.99 without an account. With an account, you buy monthly credits: $29.99 for 120, $49.99 for 240, $99.99 for 600, $199.99 for 1,700, and $499.99 for 6,000 on the Partner plan. A new realtime appraisal uses 3 credits, a batch appraisal of four or more names uses 2, and re-opening a cached appraisal uses 1.

Those prices come from Appraise.net's own pricing page, read in October 2026. The credit system makes the real cost depend on how you run names, so we worked out what a name actually costs on each plan. The per-name columns are our arithmetic.

PlanMonthly priceCreditsNames in batch (2 credits)Cost per batch nameAPI
Single report, no account$19.99 eachNone1$19.99No
Investor$29.9912060$0.50No
Professional$49.99240120$0.42No
Business$99.99600300$0.33Yes, attribution required
Enterprise$199.991,700850$0.24Yes, attribution required
Partner$499.996,0003,000$0.17Yes, attribution required

Two things stand out. First, a 1,000-name portfolio needs 2,000 batch credits, which is more than the $199.99 Enterprise plan includes. Second, the "consensus" appraisal, which runs five valuations and drops the outliers, costs 9 credits per name, so the version Appraise.net offers as its answer to inconsistency is the most expensive way to use it. Credits do not expire while the subscription stays active.

Is Appraise.net accurate?

Not reliably. Domain Name Wire ran its standard set of test names through Appraise.net and found values that were high across the board and different from one run to the next. Of six names with a public sale price, none landed inside a factor of two on the "balanced" price. Expedite.io sat right on the line at 2x, and the rest missed by more.

The reviewers were fair about what it does well. It produces a lot of backup for each number: memorability, whether the value is mainly brand or keyword, a brand score, and three pricing strategies. They also noted that Appraise.net added a notice saying its figures are retail values for when the ideal buyer turns up. That framing explains some of the height, but it does not explain two different answers for the same name.

Appraise.net appraisals vs real sale prices

The table uses the "balanced" asking price Appraise.net suggests, which is the figure most sellers would actually list at. The ratio column is ours, balanced price divided by the sale price.

DomainRetail rangeBalanced priceActual resultBalanced vs sale
MakeMatter.com$7.5k to $20k, then $75k to $185k$6,995 (first run)Sold $15,0000.47x on the first run
PressBridge.com$25k to $75k$28,000Sold $5,0005.6x
MOTG.com$8k to $18k$5,995Sold $14,8880.40x
expedite.io$45k to $85k$30,000Sold $14,9952.0x
kickers.ai$45k to $75k$30,000Sold $8,0003.75x
voicemail.app$75k to $185k$70,000Sold $5,00014x
timber.homes$85k to $175kNot reportedSold $2,899Range floor 29x the sale
CloudToaster.com$12k to $28kNot reportedNever registeredFailed the test

The high-end names were its best work. It put Dragonfly.com, a seven-figure sale, at $1 million to $3 million, and correctly ranked Money.com well above it. For WaterFilters.com, listed at $3.5 million, it returned $750,000 to $2.5 million, the highest of any tool tested. The new-extension results are where a seller could get hurt: a balanced price of $70,000 on voicemail.app would make it, as DNW pointed out, one of the most expensive .app sales ever reported.

Why does Appraise.net give different values for the same domain?

Because it runs on a generative AI model that does not return the same answer every time. Domain Name Wire saw MakeMatter.com move from $7,500 to $20,000 on one run to $75,000 to $185,000 on the next, and the unregistered test name came back even higher on a refresh. Appraise.net caches an appraisal for 30 days, which hides the problem but does not fix it.

DNW said it excluded other tools with this kind of inconsistency from its reviews and only kept Appraise.net because of how much attention it was getting on X. Its final analysis is the line worth remembering: inconsistent values make the tool "worthless for negotiating with buyers, because if they double-check the value, they might get a different result." A buyer who runs your name and gets a quarter of your figure now has a reason to offer a quarter.

Is Appraise.net worth it?

For ranking your own names, it can be. DNW's suggestion was to use it the way investors use Estibot and GoDaddy: sort a list from strongest to weakest and ignore the dollar figures. If its order matches your instinct, the $29.99 plan is a cheap second opinion on a small portfolio. For setting an asking price, or for showing a buyer a number, it is not worth it, and the single $19.99 certificate is the worst value of all, because the certificate is the thing a buyer is most likely to check.

Ask what you are paying for. If you need a price that will hold up in a negotiation, you need the sales behind it. If you price against what similar names are listed for, it also helps to track price changes on comparable listings over a few weeks instead of reading them once, because asking prices move and a single snapshot misleads in both directions.

What to use instead when the number has to hold up

Use an appraisal that shows its comparable sales, so you and the buyer can check the same evidence. The tool at the top of this page returns a price corridor with the sold comps it came from, matched by keyword family, extension and length. You can strike a comp that is not a fair match and see where the corridor lands without it.

For a portfolio, the arithmetic is simpler than credits. Our Investor plan is $49 billed monthly, or $24 a month billed annually, and runs a bulk domain appraisal of up to 1,000 names at a time across .com, .io, .ai and .co, with the comps on every row. On Appraise.net the same 1,000 names in batch mode would take 2,000 credits, more than the $199.99 Enterprise plan gives you in a month. Pro Broker, at $249 monthly or $124 a month billed annually, runs up to 10,000 names. Both plans also list names for sale, at 12 percent and 8 percent commission on a completed sale, so we are not free either. The full terms are on our pricing page.

No automated appraisal, ours included, prices a premium one-word .com to the dollar. Domain Name Wire's overall winner across all 15 tools was Atom, chosen for showing its work and knowing its limits. We compare the main options side by side in the best domain appraisal tools, and if you are weighing another investor subscription, our NameWorth alternative page covers its plans and the same test names. For how a long-running tool did on the same sales, see Estibot domain appraisal accuracy.

Appraise.net questions

Is Appraise.net legit?

Yes, it is a real paid service run by Domaincracy LLC, with a public pricing page, an API and a large report for every name. Legit and accurate are different questions, though. Domain Name Wire's 2026 review found its values high and inconsistent between runs, so treat its figures as a ranking, not a price.

Does Appraise.net show comparable sales?

Its marketing says reports include comparable sales data. Domain Name Wire's review said there were no listed comps to justify its high values. Before you rely on a report, open it and check whether each comp is a real, dated sale of a similar name in the same extension.

Is the Appraise.net certificate worth $19.99?

Rarely. A certificate is only useful if a buyer trusts it, and a buyer can run the same name and may get a different number. If someone you have never dealt with insists you buy a specific appraisal before they pay, treat it as a scam warning sign, whichever service they name.

What is the most accurate domain appraisal tool?

No tool is consistently accurate on price. In Domain Name Wire's 2026 test of 15 tools, Atom came out best overall because it shows its comps and caps very high values instead of guessing. For pricing a specific name, the comparable sales themselves are more reliable than any single tool's figure.

Put a number on your own name.

The appraisal desk is free: estimate, confidence, comps, and matching names for sale.